/* =========================================================
   Página inicial — estilos específicos
   ========================================================= */
/* ---------- Hero ---------- */
.hero {
	padding: 96px 12px 12px;
}
.hero-frame {
	position: relative;
	min-height: calc(100svh - 108px);
	border-radius: var(--r-lg);
	overflow: hidden;
	display: flex;
	flex-direction: column;
	justify-content: flex-end;
	padding: clamp(24px, 4vw, 56px);
	isolation: isolate;
}
.hero-bg {
	position: absolute;
	inset: 0;
	z-index: -2;
}
.hero-bg img {
	width: 100%;
	height: 100%;
	object-fit: cover;
	object-position: 70% 30%;
	transform: scale(1.08);
	animation: heroZoom 14s var(--ease) forwards;
}
@keyframes heroZoom {
	to {
		transform: scale(1);
	}
}
.hero-frame::before {
	content: "";
	position: absolute;
	inset: 0;
	z-index: -1;
	background:
		linear-gradient(
			90deg,
			rgba(10, 11, 13, 0.92) 0%,
			rgba(10, 11, 13, 0.6) 45%,
			rgba(10, 11, 13, 0.05) 75%
		),
		linear-gradient(0deg, rgba(10, 11, 13, 0.95) 0%, transparent 45%);
}

.hero h1 {
	max-width: 13ch;
}
.hero h1 .line {
	display: block;
	overflow: hidden;
}
.hero h1 .line > span {
	display: inline-block;
	transform: translateY(110%);
	animation: lineUp 1.1s var(--ease) forwards;
}
.hero h1 .line:nth-child(2) > span {
	animation-delay: 0.12s;
}
.hero h1 .line:nth-child(3) > span {
	animation-delay: 0.24s;
}
@keyframes lineUp {
	to {
		transform: translateY(0);
	}
}

.hero-bottom {
	display: grid;
	grid-template-columns: 1fr auto;
	align-items: end;
	gap: var(--s-2);
	margin-top: var(--s-2);
}
.hero-services {
	display: flex;
	flex-direction: column;
	gap: 4px;
	font-size: 1.05rem;
	color: var(--text);
	text-align: right;
}
.hero-services li {
	opacity: 0.85;
}
.hero-actions {
	display: flex;
	flex-wrap: wrap;
	gap: 12px;
	margin-top: var(--s-1);
	justify-content: flex-end;
}

.hero-steps {
	display: grid;
	grid-template-columns: repeat(3, 1fr);
	margin-top: var(--s-2);
	padding-top: var(--s-1);
	border-top: 1px solid var(--line);
	font-size: 0.85rem;
	color: var(--text-muted);
	justify-items: center;
}
.hero-steps span b {
	color: var(--orange);
	margin-right: 8px;
	font-weight: 600;
}

/* ---------- Marquee ---------- */
.marquee {
	max-width: 100vw;
	background: var(--orange);
	color: var(--white);
	overflow: hidden;
	padding: 22px 0;
	transform: rotate(-1.5deg);
	margin: var(--s-3) -20px;
	box-shadow: 0 30px 80px -30px var(--orange-glow);
	position: relative;
}
.marquee::before {
	content: "";
	position: absolute;
	inset: 0;
	background-image: var(--noise);
	opacity: 0.25;
	mix-blend-mode: multiply;
}
.marquee-track {
	display: flex;
	width: max-content;
	animation: marquee 32s linear infinite;
}
.marquee-track span {
	font-family: var(--font-display);
	font-size: clamp(1.4rem, 3vw, 2.4rem);
	font-weight: 300;
	letter-spacing: -0.02em;
	padding-right: 48px;
	white-space: nowrap;
	display: inline-flex;
	align-items: center;
	gap: 48px;
}
.marquee-track span b {
	font-weight: 700;
}
.marquee-track span::after {
	content: "✦";
	font-size: 0.7em;
	opacity: 0.8;
}
@keyframes marquee {
	to {
		transform: translateX(-50%);
	}
}

/* ---------- Stats ---------- */
.stats {
	display: grid;
	grid-template-columns: repeat(3, 1fr);
	border-top: 1px solid var(--line);
	border-bottom: 1px solid var(--line);
}
.stat {
	padding: var(--s-2) var(--s-1);
	position: relative;
	text-align: center;
}
.stat + .stat {
	border-left: 1px solid var(--line);
}
.stat-num {
	font-family: var(--font-display);
	font-size: clamp(3.2rem, 7vw, 6rem);
	font-weight: 300;
	letter-spacing: -0.05em;
	line-height: 1;
	color: var(--orange);
}
.stat-num small {
	font-size: 0.45em;
	vertical-align: top;
	margin-right: 4px;
	color: var(--white);
	font-weight: 400;
}
.stat p {
	margin-top: 12px;
	color: var(--text-muted);
}

/* ---------- Manifesto (paper section) ---------- */
.paper {
	background: var(--paper);
	color: var(--text-dark);
	border-radius: var(--r-lg);
	margin: 0 12px;
	position: relative;
	overflow: hidden;
}
.paper::before {
	content: "";
	position: absolute;
	inset: 0;
	background-image: var(--noise);
	opacity: 0.35;
	mix-blend-mode: multiply;
	pointer-events: none;
}
.paper .eyebrow {
	color: var(--text-dark-muted);
}
.manifesto {
	display: grid;
	grid-template-columns: 1.1fr 1fr;
	gap: var(--s-3);
	align-items: center;
	position: relative;
}
.manifesto h2 strong {
	display: block;
}
.manifesto .lead {
	color: var(--text-dark-muted);
	margin-top: var(--s-1);
}

.chat {
	display: flex;
	flex-direction: column;
	gap: 14px;
}
.bubble {
	max-width: 78%;
	padding: 16px 22px;
	border-radius: 22px;
	font-size: 1.02rem;
	line-height: 1.4;
	box-shadow: 0 10px 30px -12px rgba(0, 0, 0, 0.25);
}
.bubble.in {
	background: var(--ink-2);
	color: var(--white);
	border-bottom-left-radius: 6px;
}
.bubble.out {
	align-self: flex-end;
	background: var(--orange);
	color: var(--white);
	border-bottom-right-radius: 6px;
}
.bubble.out i {
	font-style: italic;
	opacity: 0.9;
}
.typing {
	display: inline-flex;
	gap: 5px;
	padding: 18px 22px;
	background: var(--ink-2);
	border-radius: 22px;
	border-bottom-left-radius: 6px;
	width: fit-content;
}
.typing span {
	width: 7px;
	height: 7px;
	border-radius: 50%;
	background: var(--text-muted);
	animation: typing 1.2s infinite;
}
.typing span:nth-child(2) {
	animation-delay: 0.15s;
}
.typing span:nth-child(3) {
	animation-delay: 0.3s;
}
@keyframes typing {
	0%,
	60%,
	100% {
		transform: translateY(0);
		opacity: 0.4;
	}
	30% {
		transform: translateY(-5px);
		opacity: 1;
	}
}

.chat-scroll-hint {
	display: inline-flex;
	align-items: center;
	gap: 8px;
	margin-top: 4px;
	padding: 8px 16px;
	background: rgba(10, 11, 13, 0.05);
	border: 1px dashed rgba(10, 11, 13, 0.22);
	border-radius: var(--r-pill);
	font-size: 0.82rem;
	font-weight: 500;
	color: var(--text-dark-muted);
	letter-spacing: 0.02em;
	width: fit-content;
}
.chat-scroll-hint svg {
	color: var(--orange);
	animation: scrollArrowBounce 1.8s ease-in-out infinite;
}
@keyframes scrollArrowBounce {
	0%, 100% { transform: translateY(0); }
	50% { transform: translateY(3px); }
}

/* ---------- Benefits (numbered rows) ---------- */
.benefits {
	display: grid;
	grid-template-columns: 0.8fr 1.4fr;
	gap: var(--s-3);
	align-items: start;
}
.tag-card {
	position: sticky;
	top: 120px;
	background: linear-gradient(
		160deg,
		var(--orange-2),
		var(--orange) 55%,
		#d94a00
	);
	border-radius: var(--r-md);
	padding: var(--s-2) var(--s-1) var(--s-1);
	aspect-ratio: 3 / 4;
	display: flex;
	flex-direction: column;
	justify-content: space-between;
	transform: rotate(-4deg);
	box-shadow: var(--shadow-orange);
	overflow: hidden;
	transition: transform 0.6s var(--ease);
}
.tag-card:hover {
	transform: rotate(0deg) scale(1.02);
}
.tag-card::before {
	content: "";
	position: absolute;
	top: 22px;
	left: 50%;
	width: 18px;
	height: 18px;
	border-radius: 50%;
	background: var(--ink);
	transform: translateX(-50%);
	box-shadow: inset 0 2px 4px rgba(0, 0, 0, 0.5);
}
.tag-card::after {
	content: "";
	position: absolute;
	inset: 0;
	background-image: var(--noise);
	opacity: 0.3;
	mix-blend-mode: multiply;
}
.tag-card h3 {
	font-size: clamp(2.2rem, 4vw, 3.4rem);
	line-height: 0.95;
	letter-spacing: -0.04em;
	font-weight: 600;
	position: relative;
	z-index: 1;
	margin-top: var(--s-1);
}
.tag-card p {
	position: relative;
	z-index: 1;
	font-size: 0.9rem;
	opacity: 0.9;
}

.rows {
	border-top: 1px solid var(--line);
}
.row {
	display: grid;
	grid-template-columns: 80px 1fr 1.3fr;
	gap: var(--s-1);
	padding: 36px 0;
	border-bottom: 1px solid var(--line);
	position: relative;
	transition: padding 0.5s var(--ease);
}
.row::before {
	content: "";
	position: absolute;
	left: 0;
	bottom: -1px;
	height: 1px;
	width: 0;
	background: var(--orange);
	transition: width 0.8s var(--ease);
}
.row:hover::before {
	width: 100%;
}
.row:hover {
	padding-left: 12px;
}
.row-num {
	font-family: var(--font-display);
	font-size: 0.9rem;
	color: var(--orange);
}
.row h3 {
	font-weight: 500;
}
.row p {
	color: var(--text-muted);
	font-size: 0.97rem;
}

/* ---------- Método Alvo ---------- */
.method {
	background:
		radial-gradient(
			120% 80% at 80% 0%,
			rgba(255, 89, 0, 0.18),
			transparent 55%
		),
		var(--ink-2);
	border-radius: var(--r-lg);
	margin: 0 12px;
	overflow: hidden;
	position: relative;
}
.method-grid {
	display: grid;
	grid-template-columns: 1fr 1fr;
	gap: var(--s-3);
	align-items: center;
}
.method-title {
	font-size: clamp(3rem, 8vw, 7rem);
	font-weight: 300;
	color: var(--orange);
	line-height: 0.9;
	letter-spacing: -0.05em;
}
.method-sub {
	font-family: var(--font-display);
	font-size: clamp(1.3rem, 2.4vw, 2rem);
	text-transform: uppercase;
	line-height: 1.1;
	margin-top: var(--s-1);
	letter-spacing: -0.01em;
}
.method-sub b {
	color: var(--orange);
}

.method-visual {
	position: relative;
	aspect-ratio: 1;
	border-radius: var(--r-lg);
	overflow: hidden;
	border: 1px solid var(--line);
}
.method-visual img {
	width: 100%;
	height: 100%;
	object-fit: cover;
	transition: transform 1.2s var(--ease);
}
.method-visual:hover img {
	transform: scale(1.05) rotate(-2deg);
}
.method-visual .frame-corner {
	position: absolute;
	width: 60px;
	height: 60px;
	border: 2px solid var(--white);
	opacity: 0.6;
}
.frame-corner.tl {
	top: 20px;
	left: 20px;
	border-right: 0;
	border-bottom: 0;
	border-radius: 16px 0 0 0;
}
.frame-corner.br {
	bottom: 20px;
	right: 20px;
	border-left: 0;
	border-top: 0;
	border-radius: 0 0 16px 0;
}

.formula {
	display: grid;
	grid-template-columns: repeat(5, 1fr);
	gap: 12px;
	margin-top: var(--s-3);
}
.formula-item {
	background: rgba(255, 255, 255, 0.03);
	border: 1px solid var(--line);
	border-radius: var(--r-md);
	padding: var(--s-1);
	min-height: 220px;
	display: flex;
	flex-direction: column;
	justify-content: space-between;
	transition:
		background 0.4s,
		border-color 0.4s,
		transform 0.5s var(--ease);
}
.formula-item:hover {
	background: var(--orange);
	border-color: var(--orange);
	transform: translateY(-8px);
}
.formula-item:hover .f-num {
	color: var(--white);
	background: rgba(0, 0, 0, 0.2);
}
.formula-item:hover p {
	color: var(--white);
}
.f-num {
	width: fit-content;
	padding: 4px 12px;
	border-radius: var(--r-pill);
	background: rgba(255, 89, 0, 0.14);
	color: var(--orange);
	font-size: 0.78rem;
	font-weight: 600;
	transition: 0.3s;
}
.formula-item p {
	font-size: 1rem;
	color: var(--text);
	line-height: 1.4;
	transition: color 0.3s;
}

/* ---------- Plans ---------- */
.plans {
	display: grid;
	grid-template-columns: repeat(3, 1fr);
	gap: var(--s-1);
}
.plan {
	background: var(--ink-2);
	border: 1px solid var(--line);
	border-radius: var(--r-lg);
	padding: var(--s-2) 36px;
	display: flex;
	flex-direction: column;
	gap: var(--s-1);
	position: relative;
	transition:
		transform 0.5s var(--ease),
		border-color 0.4s;
}
.plan:hover {
	transform: translateY(-6px);
	border-color: var(--line-strong);
}
.plan-name {
	font-family: var(--font-display);
	font-size: 2rem;
	letter-spacing: -0.03em;
}
.plan-name span {
	color: var(--orange);
	font-weight: 700;
}
.plan-desc {
	color: var(--text-muted);
	font-size: 0.95rem;
	min-height: 3.2em;
}
.plan ul {
	display: flex;
	flex-direction: column;
	gap: 14px;
	padding: var(--s-1) 0;
	border-top: 1px solid var(--line);
	flex: 1;
}
.plan li {
	display: flex;
	gap: 12px;
	font-size: 0.95rem;
	align-items: flex-start;
}
.plan li::before {
	content: "";
	flex: none;
	width: 18px;
	height: 18px;
	margin-top: 3px;
	border-radius: 50%;
	background: rgba(255, 89, 0, 0.15)
		url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='%23ff5900' stroke-width='3.5' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M5 12l5 5L20 7'/%3E%3C/svg%3E")
		center / 10px no-repeat;
}
.plan .btn {
	justify-content: space-between;
}

.plan.featured {
	background: linear-gradient(170deg, #ff6a14, var(--orange) 45%, #c94400);
	border-color: transparent;
	box-shadow: var(--shadow-orange);
	position: relative;
}
.plan.featured::after {
	content: "";
	position: absolute;
	inset: 0;
	background-image: var(--noise);
	opacity: 0.25;
	mix-blend-mode: multiply;
	pointer-events: none;
}

.plan.featured .plan-name span {
	color: var(--white);
}
.plan.featured .plan-desc {
	color: rgba(255, 255, 255, 0.85);
}
.plan.featured ul {
	border-color: rgba(255, 255, 255, 0.25);
}
.plan.featured li::before {
	background-color: rgba(0, 0, 0, 0.2);
	background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='white' stroke-width='3.5' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M5 12l5 5L20 7'/%3E%3C/svg%3E");
}
.badge {
	position: absolute;
	top: -1rem;
	right: 1rem;
	padding: 6px 12px;
	border-radius: var(--r-pill);
	background: var(--paper);
	color: var(--orange);
	font-size: 0.72rem;
	font-weight: 600;
	letter-spacing: 0.08em;
	text-transform: uppercase;
	z-index: 2;
}

/* ---------- Team / about ---------- */
.about {
	display: grid;
	grid-template-columns: 1.2fr 1fr;
	gap: var(--s-3);
	align-items: center;
}
.about-img {
	position: relative;
	border-radius: var(--r-lg);
	overflow: hidden;
	aspect-ratio: 4 / 3.2;
}
.about-img img {
	width: 100%;
	height: 100%;
	object-fit: cover;
	transition: transform 1.2s var(--ease);
}
.about-img:hover img {
	transform: scale(1.04);
}
.about-chip {
	position: absolute;
	left: 24px;
	bottom: 24px;
	display: flex;
	align-items: center;
	gap: 14px;
	padding: 12px 20px 12px 12px;
	border-radius: var(--r-pill);
	background: rgba(10, 11, 13, 0.6);
	backdrop-filter: blur(14px);
	border: 1px solid var(--line-strong);
	font-size: 0.88rem;
}
.about-chip .dot {
	width: 40px;
	height: 40px;
	border-radius: 50%;
	background: var(--orange);
	display: grid;
	place-items: center;
}
.about .lead {
	margin: var(--s-1) 0 var(--s-2);
}

/* ---------- Testimonials ---------- */
.testimonials {
	display: grid;
	grid-template-columns: repeat(2, 1fr) 0.9fr;
	gap: var(--s-1);
}
.quote {
	background: var(--ink-2);
	border: 1px solid var(--line);
	border-radius: var(--r-lg);
	padding: var(--s-2) 36px;
	display: flex;
	flex-direction: column;
	justify-content: space-between;
	gap: var(--s-2);
	transition:
		transform 0.5s var(--ease),
		border-color 0.4s;
}
.quote:hover {
	transform: translateY(-6px);
	border-color: rgba(255, 89, 0, 0.4);
}
.quote-mark {
	font-family: var(--font-display);
	font-size: 5rem;
	line-height: 0.6;
	color: var(--orange);
	height: 36px;
}
.quote blockquote {
	font-size: 1.15rem;
	line-height: 1.55;
}
.stars {
	color: var(--orange);
	letter-spacing: 3px;
	font-size: 0.9rem;
}
.quote-author {
	display: flex;
	align-items: center;
	gap: 14px;
}
.avatar {
	width: 48px;
	height: 48px;
	border-radius: 50%;
	background: linear-gradient(135deg, var(--orange-2), #b33c00);
	display: grid;
	place-items: center;
	font-family: var(--font-display);
	font-weight: 600;
	overflow: hidden;
	flex-shrink: 0;
}
.avatar img {
	width: 100%;
	height: 100%;
	object-fit: cover;
}
.quote-author small {
	display: block;
	color: var(--text-muted);
	font-size: 0.8rem;
}

.google-card {
	background: var(--paper);
	color: var(--text-dark);
	border-radius: var(--r-lg);
	padding: var(--s-2) 36px;
	display: flex;
	flex-direction: column;
	justify-content: space-between;
	gap: var(--s-1);
	position: relative;
	overflow: hidden;
}
.google-card::before {
	content: "";
	position: absolute;
	inset: 0;
	background-image: var(--noise);
	opacity: 0.35;
	mix-blend-mode: multiply;
	pointer-events: none;
}
.google-card > * {
	position: relative;
}
.google-card .big {
	font-family: var(--font-display);
	font-size: 4.5rem;
	font-weight: 300;
	letter-spacing: -0.05em;
	line-height: 1;
}

/* ---------- Instagram ---------- */
.insta {
	display: grid;
	grid-template-columns: 1fr 1fr;
	gap: var(--s-3);
	align-items: center;
}
.insta-visual {
	display: grid;
	grid-template-columns: 1fr 1fr;
	gap: 16px;
}
.insta-visual .col {
	display: flex;
	flex-direction: column;
	gap: 16px;
}
.insta-visual .col:last-child {
	margin-top: var(--s-3);
}
.insta-visual .shot {
	border-radius: var(--r-md);
	overflow: hidden;
	aspect-ratio: 4 / 5;
}
.insta-visual .shot img {
	width: 100%;
	height: 100%;
	object-fit: cover;
	transition: transform 1s var(--ease);
}
.insta-visual .shot:hover img {
	transform: scale(1.06);
}

.handle {
	font-family: var(--font-display);
	font-size: clamp(1.4rem, 2.6vw, 2rem);
	color: var(--orange);
	margin: var(--s-1) 0 var(--s-2);
	display: block;
}
/* ---------- CTA ---------- */
.cta {
	margin: 0 12px;
	border-radius: var(--r-lg);
	background: var(--orange);
	color: var(--white);
	position: relative;
	overflow: hidden;
	text-align: center;
}
.cta::before {
	content: "";
	position: absolute;
	inset: 0;
	background-image: var(--noise);
	opacity: 0.3;
	mix-blend-mode: multiply;
}
.cta::after {
	content: "";
	position: absolute;
	width: 900px;
	height: 900px;
	right: -300px;
	bottom: -520px;
	border-radius: 50%;
	border: 120px solid rgba(0, 0, 0, 0.12);
}
.cta .container {
	position: relative;
	z-index: 1;
}
.cta h2 {
	font-size: clamp(2.6rem, 7vw, 6rem);
	max-width: 14ch;
	margin: 24px auto;
}
.cta .eyebrow {
	color: rgba(255, 255, 255, 0.85);
}
.cta .eyebrow::before {
	background: var(--white);
	box-shadow: none;
}
.cta-pill {
	display: inline-flex;
	align-items: center;
	gap: 16px;
	margin-top: var(--s-1);
	padding: 8px 24px;
	background: rgba(0, 0, 0, 0.18);
	border-radius: var(--r-pill);
	font-size: 0.95rem;
}
.cta-actions {
	display: flex;
	flex-wrap: wrap;
	justify-content: center;
	gap: 12px;
	margin-top: var(--s-2);
}



/* ---------- Responsive ---------- */
@media (max-width: 1100px) {
	.formula {
		grid-template-columns: repeat(3, 1fr);
	}
	.testimonials {
		grid-template-columns: 1fr 1fr;
	}
	.google-card {
		grid-column: span 2;
	}
}

@media (max-width: 960px) {
	.hero-bottom,
	.manifesto,
	.benefits,
	.method-grid,
	.about,
	.insta {
		grid-template-columns: 1fr;
	}
	.hero-services,
	.hero-actions {
		text-align: left;
		justify-content: flex-start;
	}
	.tag-card {
		position: relative;
		top: 0;
		aspect-ratio: auto;
		min-height: 280px;
		max-width: 360px;
	}
	.plans {
		grid-template-columns: 1fr;
		max-width: 520px;
		margin-inline: auto;
	}
	.row {
		grid-template-columns: 56px 1fr;
	}
	.row p {
		grid-column: 2;
	}
}

@media (max-width: 640px) {
	.hero {
		padding-top: 84px;
	}
	.hero-frame::before {
		background: linear-gradient(
			0deg,
			rgba(10, 11, 13, 0.97) 15%,
			rgba(10, 11, 13, 0.4) 70%,
			rgba(10, 11, 13, 0.2)
		);
	}
	.hero-bg img {
		object-position: 78% 30%;
		opacity: 0.35;
	}
	.hero-steps {
		grid-template-columns: 1fr;
		gap: 8px;
	}
	.stats {
		grid-template-columns: 1fr;
	}
	.stat + .stat {
		border-left: 0;
		border-top: 1px solid var(--line);
	}
	.formula {
		grid-template-columns: 1fr;
	}
	.formula-item {
		min-height: 170px;
	}
	.testimonials {
		grid-template-columns: 1fr;
	}
	.google-card {
		grid-column: auto;
	}
	.bubble {
		max-width: 92%;
	}
}

@media (max-width: 480px) {
	.container {
		width: min(100% - 24px, var(--container));
	}
	.cta-pill {
		white-space: normal;
		text-align: center;
		padding: 10px 16px;
		font-size: 0.88rem;
	}
	.hero-actions {
		width: 100%;
	}
	.hero-actions .btn {
		width: 100%;
	}
	.hero-actions .btn:not(:has(.arrow)) {
		justify-content: center;
	}
}